Chic is derived from the French word ‘chique’ which means skills and elegance and over the past few decades it has been used to refer to a woman as smart and stylish.Chic is basically a word that describes a person who is fashionable, but it doesn’t necessarily mean that they have to wear the latest and hottest looks.

It means you wear what looks good on you, and that you know how to work with what you’ve got and flaunt it without looking like victim of fashion (aka trying too hard). You also follow the current fashion trends but with a critical eye.

Chic Fashion is timeless, classy and closet smart. The way you dress your coloring, body figure and personal clothing personality show in your smart closet choices.

Chic fashion is Feminine

It’s about getting in touch with your womanly side and being playful. Flirt through the clothes you wear – put on some lipstick if you feel sexy (or simply to feel extra sexy). Be girly with a figure hugging skirt.

Chic fashion is Self-expressive

You dare to bring out different aspects of your mood, personality and lifestyle in the way you dress despite what the catwalk and fashion magazines are saying is ‘in’ or ‘out’.

Even though your style is timeless, you know how to pick the best details and clothes from the current fashion trends and make it yours. You know how to stretch your style envelope without making it look too much. But most important of all, you’re constantly finding ways to express yourself and stretch your style envelope.

Chic fashion is considered classy and having a great sense of style is about being self-expressive and really bring out different parts of your personality and mood in the way you dress. It keeps your style ever-fresh.